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Hackett opens new Bluewater store

Press release

Land Securities has today announced that Hackett London, the quintessential British men’s outfitter, has opened its new 2,701 sq ft store at Bluewater, Europe’s leading retail and leisure destination. Situated on the lower Guildhall, adjacent to House of Fraser, Russell & Bromley, Jack Wills and Tommy Hilfiger, the store marks Hackett’s debut in the South East, and is only its second standalone store outside London.

The store showcases the whole Hackett range, from casualwear to formal suiting. The store also features garments related to Hackett’s sponsorships, with an area dedicated entirely to Hackett’s sporting and Aston Martin Racing collections, including childrenswear.

The design concept sees the brand introducing new sleek and modern elements, such as a new glass and steel shelving system and glass fixtures to create a modern and spacious feel to the store.

Commenting on the arrival of Hackett at Bluewater, Russell Loveland, Portfolio Director at Land Securities, said: “Hackett is a very welcome addition to Bluewater’s great line-up of premium brands. To mark its debut in the South East, the brand has created a very special store on the Guildhall, with a concept that adds to the Bluewater experience for guests.”

Jeremy Hackett, Chairman of Hackett London, added: “Launching a store at Bluewater is a great opportunity for the brand as we have a significant following in the region, and is in line with our approach of opening stores in key cities throughout the world. Our position on the Guildhall puts us amongst many like-minded brands and we are delighted to have opened.”

Hackett joins other key international brands, such as American Eagle Outfitters, adidas and Le Creuset, in creating statement stores at Bluewater in the last 12 months. The news also follows an 8.6% increase in year-to-date menswear sales.

CBRE acted for Bluewater. Michael Horwitz represented Hackett London.

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